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Subject

A Study on the Effects of Relationship Marketing Factors in Food Service Industry on the Customer Satisfaction, Revisit and Management Performance
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외식서비스기업 관계마케팅 요인이 고객만족, 재방문 및 경영성과에 미치는 영향

논문 기본 정보

Type
Proceeding
Author
이상주 (영산대학교) 원철식 (영산대학교) 이상주 (동의과학대학교)
Journal
The Korea Academic Society Of Tourism And Leisure 한국관광레저학회 학술발표대회 2018 The 50th General Symposium of KASTLE
Published
2018.8
Pages
313 - 320 (8page)

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A Study on the Effects of Relationship Marketing Factors in Food Service Industry on the Customer Satisfaction, Revisit and Management Performance
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Contents

Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구 설계
Ⅳ. 실증분석
Ⅴ. 결론
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