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Subject

Structural Relationships between Job Crafting, Job Engagement, Innovation Behavior and Customer Orientation of Food Service Enterprise Employees
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외식기업 구성원의 직무재창조, 직무열의, 혁신행동 및 고객지향성의 구조적 관계

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Type
Academic journal
Author
Jong-Chul Park (백석대학교) Hyun-Jung Choi (백석대학교)
Journal
Culinary Society of Korea Culinary Science & Hospitality Research Vol.27 No.6(Wn.131) KCI Accredited Journals
Published
2021.6
Pages
53 - 64 (12page)

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Structural Relationships between Job Crafting, Job Engagement, Innovation Behavior and Customer Orientation of Food Service Enterprise Employees
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Abstract· Keywords

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The purpose of this study is to test the structural relationships of job crafting, job engagement, innovation behavior and customer orientation in the food service enterprise. In order to achieve a study goal, the survey questionnaires were distributed to 300 employees working in the international chain restaurants. And among them, 272 survey responses were used for statistical analysis. The statistical tools to be undertaken in this research were frequency analysis, correlation analysis, confirmatory factor analysis, and covariance analysis by using the statistical package of SPSS (12.0) and AMOS (6.0). The results of this study could be summarized as follows; First, the job crafting(job challenge pursuit, job resource pursuit) positively affects the level of employees" job engagement. Second, the job crafting(job challenge pursuit, job resource pursuit) has a positive effect on the degree of employees" innovation behavior. Third, the job crafting(job challenge pursuit, job resource pursuit) positively influences restaurants employees" customer orientation. Fourth, the job engagement has a significant impact on enhancing the level of restaurant employees" innovation behavior. Fifth, the job engagement positively affects restaurants employees" customer orientation. Finally, this paper theoretically demonstrated significant causal relationships between job crafting, job engagement, innovation behavior and customer orientation targeting food service employees. Based on this finding, it is recommended that the restaurant industry needs to keep paying attention to employees" job crafting level as it can significantly enhance various employees" behavioral factors.

Contents

ABSTRACT
1. 서론
2 이론적 배경
3. 연구방법
4. 실증분석 결과 및 해석
5. 결론
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