The purpose of this study was to delve into the characteristics of factors that affect the amount of consumer spending in the entertainment and cultural services sectors. A comparative analysis was conducted on each of the major expenditure items. For estimation purposes, the household trend survey data of Statistics Korea for 2018 with reliability and feasibility were used. In this study, it was determined that the Tobit model was appropriate to estimate the factors for determining expenditure on items of entertainment and cultural services. This model was used to estimate the causal relationship between the explanatory and the dependent variables. Research has drawn up statistically significant spending determinants for each category of entertainment and cultural services. The dependent variables to verify the influence of explanatory variables on the demand for entertainment / cultural services are as follows. Among the items of entertainment culture services, photography optical equipment (recording and optical equipment such as cameras and camcorders: picture fee), durable goods for recreational culture (boats, camp cars, hang glider, hot air balloons, etc. : sport fee), musical instruments (piano, organ, plot, etc.), including instruments such as Korean, keyboard, string, wind, percussion, and teaching materials: instru fee, camping and exercise related products , Expenditures on sporting goods, recreational and cultural goods services: camping fee, flower- related items (flowers, flowers, garden-related plants and supplies: flower fee), cultural services (exhibition facilities, performance and theater facilities, reading rooms, cultural classes, Broadcasting subscription fee, cultural goods fee, etc .: culture fee). The purpose of this study was to delve into the characteristics of factors that affect the amount of consumer spending in the entertainment and cultural services sectors. A comparative analysis was conducted on each of the major expenditure items. For estimation purposes, the household trend survey data of Statistics Korea for 2018 with reliability and feasibility were used. In this study, it was determined that the Tobit model was appropriate to estimate the factors for determining expenditure on items of entertainment and cultural services. This model was used to estimate the causal relationship between the explanatory and the dependent variables. Research has drawn up statistically significant spending determinants for each category of entertainment and cultural services. The dependent variables to verify the influence of explanatory variables on the demand for entertainment / cultural services are as follows. Among the items of entertainment culture services, photography optical equipment (recording and optical equipment such as cameras and camcorders: picture fee), durable goods for recreational culture (boats, camp cars, hang glider, hot air balloons, etc. : sport fee), musical instruments (piano, organ, plot, etc.), including instruments such as Korean, keyboard, string, wind, percussion, and teaching materials: instru fee, camping and exercise related products , Expenditures on sporting goods, recreational and cultural goods services: camping fee, flower- related items (flowers, flowers, garden-related plants and supplies: flower fee), cultural services (exhibition facilities, performance and theater facilities, reading rooms, cultural classes, Broadcasting subscription fee, cultural goods fee, etc .: culture fee).