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The Regional Mix Types and Models in Place Marketing Strategy: Focusing on Gwangju-Jeonnam Region
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장소마케팅 전략의 지역믹스 유형 분석과 시론적 모델 연구 : 광주,전남 지역을 사례로

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Type
Academic journal
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Journal
The Korean Association Of Regional Geographers Journal of The Korean Association of Regional Geographers Vol.15 No.2 KCI Accredited Journals
Published
2009.4
Pages
226 - 249 (24page)

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The Regional Mix Types and Models in Place Marketing Strategy: Focusing on Gwangju-Jeonnam Region
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#장소마케팅 전략 #마케팅 믹스 #지역믹스 유형 #지역믹스 모델 #광주 #전남 지역 #place marketing strategy #marketing mix #regional mix types #regional mix models #Gwangju-Jeonnam region

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UCI(KEPA) : I410-ECN-0101-2015-980-002679656