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자료유형
학술저널
저자정보
저널정보
동아시아식생활학회 동아시아식생활학회지 동아시아식생활학회지 제15권 제3호
발행연도
2005.6
수록면
247 - 256 (10page)

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This study was performed by questionnaire to investigate the preference for Korean traditional foods and revisiting intentions of Japanese tourists. The Subjects were consisted of 280 Japanese tourists staying at Gyeongju and Busan area. The results of this study were as follows: Among the respondents, 61.1% selected "taste" as the most important factor affecting the preference for korean traditional foods. On the frequency of eating, 'over 8 times per year' scored as high as 27.9%. The motivation of eating Korean foods was answered as 'With visiting Korea' by 48.2%. Thirties and forties ate Korean traditional foods more often than the others did. 61.8% of the Japanese tourists intended to eat more Korean traditional foods in the future. But the necessity of hygienic improvement was pointed out by 32.1% of the subjects. Male subjects wanted the improvement of nutrition, taste and storage, while females shape, color and packing. The preferred Korean traditional foods were 'Bulgogi', 'Kimgui', 'BaechooKimchi', 'Bibimbap', and 'Samgaetang' in the order. On the other hand, the preference for 'Soojeongkwa', 'Songpeon', 'Kalgooksoo', 'Injelmi' and 'Sikhye' was very low. Male subjects favoured 'Chalbap', 'Ogokbap', and 'Youkgaejang', while females liked better 'Oisobaki' and 'Ddukboki'. The people who were over fifties preferred 'Ssalbap', 'Boribap', 'BaechooKimchi', and 'Ggakdugi' and forties liked 'Kongbap' and 'Kimbap' better. The most effectual food items provoking revisiting intention to Korea were 'Jeon', and 'Bap', 'Meon' and 'Jjigae' were ranked in next.

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UCI(KEPA) : I410-ECN-0101-2009-594-015329379