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자료유형
학술저널
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한국기업법학회 기업법연구 기업법연구 제14집
발행연도
2003.9
수록면
265 - 284 (20page)

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As the Internet has become an important medium for business, it has become very important to have the right domain name. A simple and inexpensive registration process, combined with the low cost of maintaining domain name rights, however, has provided many people with the opportunity to engage In cybersquatting. In general, cybersquatting is the practice of registering or using a
domain name in which others have legitimate interests, and then attempting to sell the name either to the trademark owner or to the highest bidder. This practice has caused serious problems for many trademark holders who seek to establish a web presence that is readily identifiable with their trademarks.
Given the limitations of trademark infringement actions in cybersquatting cases, many trademark owners relied on dilution claims to combat cybersquatters. The critical issue in these claims was to determine whether the mark at issue was famous. Commercial use of domain names was also difficult to prove in most cybersquatting cases.
Congress enacted The Anticybersquatting Consumer Protection Act (ACP A) to clarify the rights of trademark owners in response to concerns about the limitations of existing trademark law in dealing with cybersquatters. Under the ACP A, a defendant is liable if, with bad faith intent to profit, he registers, traffics in, or uses a domain name that is identical or confusingly similar to a mark that is either distinctive or famous at the time the domain name is registered. While the ACP A expands the application of trademark law in the context of the Internet, it is properly limited to acts with a bad faith intent to profit from others' marks.
In Korea domain name disputes are addressed primarily through trademark infringement or dilution actions. The Ministry of Information and Communication announced Sept. 30, 2002 that it has drafted a bill to protect Internet domains and their lawful users from abuse. If enacted, the act would strictly ban cybersQuatting and other similar illicit activities, the ministry noted. The bill has received mixed reviews. Some people say that the bill eliminates loopholes in traditional trademark law by creating a legal tool aimed at cybersQuatters. Other people stress that the bill broadens traditional trademark law and creates chilling effects on freedom of speech. In my opinion, to balance trademark rights with domain name rights, many revisions of the bill must be made.

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