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논문 기본 정보

자료유형
학술저널
저자정보
왕홍 (부경대학교 대학원) 정호남 (부경대학교 대학원) 조정형 (부경대학교 마린융합디자인공학과)
저널정보
한국기초조형학회 기초조형학연구 기초조형학연구 제24권 제4호
발행연도
2023.8
수록면
199 - 212 (14page)

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초록· 키워드

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Museums serve as representative examples of cultural tourism experiences, showcasing the historical glory and cultural background of different eras, transitioning from conventional tourism to high-quality cultural tourism. From their inception as collections exhibitions, museums have fulfilled various functions such as promoting culture, entertainment, education, and public awareness. Marine museums also play a significant role as regional cultural and tourism resources. The purpose of this study is to explore the relationship between museum tourism experiences, place attachment, and tourism satisfaction, with the National Maritime Museum as the focal point. The research method first identified concepts and studies related to tourism experience, place attachment, and tourism satisfaction based on previous research. Next, the data collected through the survey method was utilized to verify the research hypotheses established through the research model. For this purpose, statistical packages such as SPSS 26.0 and PROCESS macro 4.0 were employed to conduct exploratory factor analysis, multiple regression analysis, and verification of indirect effects. The study''s findings show that recreational experiences, educational experiences, escapist experiences, and aesthetic experiences, which are sub-factors of tourism experience, all have a significant positive effect on place dependence and place identity. Additionally, all of these sub-factors of tourism experience positively influence tourism satisfaction, with the educational foot system having the most significant impact. Furthermore, both place dependence and place identity, which are sub-factors of place attachment, significantly impact tourism satisfaction positively. Finally, the sub-factors of tourism experience, including recreational experiences, educational experiences, escapist experiences, and aesthetic experiences, have an indirect effect on tourism satisfaction through the medium of place attachment. Based on these findings, various proposals for the development of marine museum tourism are expected to offer a better museum tourism experience.

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