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[통계 제대로 읽자(03)] 미디어 이용 측정 - TV 시청률 : 미래지향적 측정 방법 구축하고 신뢰 회복해야
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Type
Research report
Author
정용찬 (정보통신정책연구원)
Journal
한국언론진흥재단 신문과방송 신문과방송 2023년 6월호 No.630
Published
2023.6
Pages
84 - 88 (5page)

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[통계 제대로 읽자(03)] 미디어 이용 측정 - TV 시청률 : 미래지향적 측정 방법 구축하고 신뢰 회복해야
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