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Subject

Subjective Class Identification and Donation in Korea : Mediation Effects of Perception of Social Mobility
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한국의 계층인식과 기부행위: 계층이동 인식의 매개효과 검증

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Type
Academic journal
Author
Roh, Beop-rae (세명대학교) Kim, Soyoung (사회복지공동모금회)
Journal
Academy Of Korean Social Welfare Administration Journal of Korean social welfare administration Vol.21 No.4 (Wn.65) KCI Accredited Journals
Published
2019.11
Pages
145 - 165 (21page)

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Subjective Class Identification and Donation in Korea : Mediation Effects of Perception of Social Mobility
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Abstract· Keywords

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The purpose of this study is to examine the effect of class recognition on donation behavior. Also, this study attempts to examine the mediation effects of perception of social mobility. Subjective class identification can have a significant impact on prosocial behaviors such as donations due to factors such as social trust and psychosocial stability. The main point of this study is that such effects could be mediated by the recognition of the possibility of class mobility. This study examined the mediation structure by dividing the preception of class mobility into intra-generations and inter-generations. In order to deal with the path structure, this study used the partial least squares model(PLSM). The analysis showed that subjective class identification had a direct positive influence on donation behavior. We also observed that the perception of the possibility of class mobility had a mediating effect in both companies. Although subjective class identification was positively related to both variables of perception of the possibility of class mobility, the influence of the two variables on donation behavior turned out to be opposite.

Contents

Ⅰ. 서론
Ⅱ. 문헌검토
Ⅲ. 연구방법
Ⅳ. 분석결과
Ⅴ. 결론
[참고문헌]
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UCI(KEPA) : I410-ECN-0101-2020-338-000124140