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자료유형
학술저널
저자정보
저널정보
한양대학교 현대영화연구소 현대영화연구 현대영화연구 제5권 제2호
발행연도
2009.1
수록면
119 - 140 (22page)

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Korean audience to interst much in Korean movie make change the method of social comunication. Now general audience to pursue more cultural context than textual context tried to critic and they write the opinion of their film culture in the block or hompage of internet. Nowadays we watch on the change of audience’s consciousness and also we must check the problems of Korean film culture. In ninety sixties the new left insisted that the develpoment of mass media is one of the concption called manipulation. It is impossible to broadcast, to image, to letterize through the manpulation of media. Therefore in modern society it is important point that who manipulates the media but not media are handleed. Korean media infra is also strong part but it is very poor that the softwares of Korean culture identy will supply in hardware. First of all Korean culture media must try to keep the korean traditional culture and common life’s value and also the government pursues the policy of the promotion Korean traditional culture. But now policy which promotes the development of Korean filmindustry did not anguish to keep or to show Korean traditional mind and common conscienceness. In the result of that policy Korean film cultue follows to hollywood film ideology. The school of Frankfrut’s criticism of mass media shows the negative tendency of modern mass media. This negative points is also the reality of korean mass media. From now we will establish the low for building up korean identy clture as one device of the development korean film industry and making true Korean film.

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