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자료유형
학술저널
저자정보
저널정보
한국무역연구원 무역연구 무역연구 제13권 제5호
발행연도
2017.1
수록면
639 - 654 (16page)

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In this study, cross-cultural differences among different countries were investigated and made at a time when age and environment changes rapidly. This is because young people are the main indicators for achieving future global business negotiation performance. The analysis shows that countries such as China tend to have centralized power and prefer centralized control. Recently, young people in China have shown that decision structures tend to be given to individuals. China, as a collectivist state, needs to maintain a stable relationship and negotiate over long periods of time. Chinese negotiators have a culture of masculinity that tries to resolve the conflict through struggle rather than compromise in the negotiation process, but it also tends to sympathize with the superior who is superior in negotiation. The young Chinese youths are not able to tolerate ambiguity rather than avoid conflicts in negotiations, and they tend to prefer highly structured and formalized procedures during negotiations. Chinese negotiators have a tendency to pursue long-term goals, even at the expense of their present sacrifices. China, which has a strong Confucian dynamism, is likely to endure patiently until it achieves the desired result even at the cost of sacrifice.

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