지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This study proposes an integrated model that combines the theory of innovation adoption and the theory of planned behaviour(TPB) to investigate the attitudinal and behavioral decision factors on green practice. To achieve this purpose, data were collected by hotel culinary employees. A total of 180 employees were participated in this study from June to July in 2015. The data were analyzed by SPSS 21.0 statistical analysis program. The results demonstrate that perceived innovation adoption attributes had positive effects on attitude and green practice behavior intention partially. Specifically, relative advantage and trialability significantly affected attitude. Also, relative advantage, trialability and observability significantly affected green practice behavior intention. Lastly, attitude, social influence and perceived behavioral control had positive effects on green practice behavior intention. These findings offer practical guidelines for effective policy for hotel culinary employees to increase accepting environmental management activities. Finally, practical implications and suggestions for future research are discussed.
목차
등록된 정보가 없습니다.
참고문헌 (30)
참고문헌 신청
Ajzen, I / 1991 / The theory of planned behavior / Organizational Behavior & Human Decision Processes 50 : 179 ~ 211
Ajzen, I / 2002 / Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior / Journal of Applied Social Psychology 32 (4) : 665 ~ 683
Ajzen, I. / 2000 / Attitudes and the attitude-behavior relation: Reasoned and automatic processes / European review of social psychology 11 (1) : 1 ~ 33
Alonso, Abel Duarte / 2015 / The theory of planned behaviour in the context of cultural heritage tourism / Journal of Heritage Tourism : 1 ~ 18
Brown, T. J. / 2010 / Picking up litter: an application of theory based communication to influence tourist behaviour in protected areas / Journal of Sustainable Tourism 18 (
Ajzen, I / 2002 / Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior / Journal of Applied Social Psychology 32 (4) : 665 ~ 683
Ajzen, I. / 2000 / Attitudes and the attitude-behavior relation: Reasoned and automatic processes / European review of social psychology 11 (1) : 1 ~ 33
Alonso, Abel Duarte / 2015 / The theory of planned behaviour in the context of cultural heritage tourism / Journal of Heritage Tourism : 1 ~ 18
Brown, T. J. / 2010 / Picking up litter: an application of theory based communication to influence tourist behaviour in protected areas / Journal of Sustainable Tourism 18 (
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