지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
The purpose of this study is to have the opinions of consumers in Malaysia's Kelantan region about the Korean wave and its image of Korean products leading to visits to Korea or tourism. Getting comprehensive information on Korean wave felt by consumers living in Malaysia's Kelantan region is also necessary. This study also wants to find out the difference between consumers in the Kelantan region and those living in other large cities in Malaysia. Based on the results of the interviews, consumers living in the Kelantan region were found to be relatively slow to obtain information about Korean wave than those living in other large cities because of its geographical nature of isolated areas. It also suggests that for a high percentage of Muslim consumers, one of the demographic characteristics of the Kelantan region, the concept of halal should be accurately understood and provided with Korean-related food or products. It turns out that consumers in the Kelantan region tend to be more conservative than those in other regions. On the other hand, it is necessary to be aware of these characteristics accurately when dining out or doing tourism in the Kelantan area in the future.
목차
등록된 정보가 없습니다.
참고문헌 (21)
참고문헌 신청
Becken, S. / 2002 / Understanding energy consumption patterns of tourist attractions and activities in New Zealand / Tourism management 23(4):343~354
Beech, J. / 2000 / The enigma of holocaust sites as tourist attractions-the case of Buchenwald / Managing Leisure 5(1):29~41
Bi, J. W. / 2020 / Daily tourism volume forecasting for tourist attractions / Annals of Tourism Research 83:102923
Changbo, S. / 2011 / Construction of low-carbon tourist attractions based on low-carbon economy / Energy Procedia 5:759~762
Cheng, Q. / 2013 / Developing an evaluation index system for low-carbon tourist attractions in China–A case study examining the Xixi wetland / Tourism Management 36:314~320
Beech, J. / 2000 / The enigma of holocaust sites as tourist attractions-the case of Buchenwald / Managing Leisure 5(1):29~41
Bi, J. W. / 2020 / Daily tourism volume forecasting for tourist attractions / Annals of Tourism Research 83:102923
Changbo, S. / 2011 / Construction of low-carbon tourist attractions based on low-carbon economy / Energy Procedia 5:759~762
Cheng, Q. / 2013 / Developing an evaluation index system for low-carbon tourist attractions in China–A case study examining the Xixi wetland / Tourism Management 36:314~320
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