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Exploring the Structure of 'Awareness and Needs of Korean Dance' as New Korean Wave Cultural Contents: Application of Network-based Semantic Network Analysis
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신(新)한류문화콘텐츠로써 '한국무용의 인식도 및 요구도' 구조 탐색 : 네트워크 기반 의미연결망 분석 적용

논문 기본 정보

Type
Academic journal
Author
Kim, Hye-Ryeon (한국체육대학교)
Journal
The Korean Society Of Sports Science Korean Journal of Sports Science Vol.29 No.4 KCI Accredited Journals
Published
2020.8
Pages
921 - 934 (14page)
DOI
10.35159/kjss.2020.08.29.4.921

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Method
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Result
Exploring the Structure of 'Awareness and Needs of Korean Dance' as New Korean Wave Cultural Contents: Application of Network-based Semantic Network Analysis
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This study is designed to explore Korean dance as a new Korean wave content that is recognized and required by dance majors and non-dance majors by applying network analysis. To achieve this goal, a total of 402 people were selected for the study, 214 dance non-majors in Seoul and 188 dance majors. We used snowball sampling among non-probability sampling methods. The research tool used the Google survey, a mobile survey. IBM SPSS 22.0 program and NodeXL program w ere used for data processing. The results of this study are as follows. First, the main concepts of Korean dance recognition as the new Korean wave contents are ‘possible globalization’, ‘beauty of dance’, ‘positiveness’, ‘Korean unique characteristics’ and ‘difficulty’. Second, the main concepts of Korean dance demand as new Korean wave contents are ‘need popularization’, ‘need publicity’, ‘need change of awareness’, ‘understanding non-verbal communication’ and ‘new material’. This study can be the basic data of the system that analyzes the factors of Korean dance contents and informatizes them as objective evidence and provides them to the cultural convergence site.
#Korean Wave Cultural Contents #Recognition #Demand #Korean Dance #Network Analysis

Contents

Abstract
Ⅰ. 서론
Ⅱ. 연구방법
Ⅲ. 결과 및 논의
Ⅳ. 결론 및 제언
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References (24)

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김도희 / 2019 / 한류콘텐츠, 한국제품 및 서비스경험이 한류선호 및 한국인식변화, 행동의도에 미치는 영향: 중국, 일본, 미국 시장을 중심으로 / 대한경영학회지 32(12):2107~2130 dbpia 김영만 / 2012 / 한류 활성화를 위한 ‘문화브랜드’와 ‘문화 혼종화’에 대한 연구 / 문화예술콘텐츠 학회지 8:66~92 google schola 김옥순 / 2007 / 한류를 통한 한·중 인터넷 이용자들의 한국무용에 대한 이해 연구 google schola 김옥순 / 2009 / 한류를 통한 중국네티즌들의 한국무용에 대한 인식연구 / 무용예술학연구 27(27):1~24 dbpia 김혜련 / 2019 / 한국무용 한류화에 대한 인식과 중요도 결정요인 탐색: 데이터 마이닝 기반 의사결정나무분석의 적용 / 대한무용학회 논문집 77(1):17~29 dbpia

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