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논문 기본 정보

자료유형
학술저널
저자정보
Dawn Michaelson (Auburn University) Dong-Eun Kim (Ewha Womans University) Young Ha (California State University)
저널정보
한국복식학회 International Journal of Costume and Fashion International Journal of Costume and Fashion Vol.18 No.2
발행연도
2018.12
수록면
45 - 64 (20page)
DOI
10.7233/ijcf.2018.18.2.045

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초록· 키워드

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This study assessed scuba divers’ wetsuit selection criteria based on the gender, age and scuba diving commitment level along with identifying currently owned and preferred wetsuit types. Lamb and Kallal’s Functional, Expressive, and Aesthetic Consumer Needs (FEA) Model was the conceptual framework used for this study. Scuba diving has seen consistent growth, worldwide, it is necessary to investigate with wetsuit needs of this consumer group. A survey of 302 active scuba divers participated in the study. Total participants included 202 male and 100 female scuba divers. Divers stated fit was the most highly rated criteria with don/doff being most problematic. Female and older divers regarded functional performance criterion greatly(p<.05). Highly committed divers regarded the functional quality (p<.01) and aesthetic/expressive features (p<.05) of the wetsuit as important and owned more wetsuits(p<.01). Gender saw differences in required sizes ranges(p<.001) and style preferences(p<.05). Results suggest gender, age, and commitment levels all impact the wetsuit selection criteria of scuba divers.

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Abstract
Introduction
Review of Literature
Method
Results and Discussion
Conclusion
References

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