지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2011.6
- 수록면
- 236 - 253 (18page)
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초록· 키워드
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In modern society, it is important to look at the characteristics of tourists more accurately. it is necessary to understand lifestyle which means psychological characteristics of tourists. Therefore, the purpose of this study were to segment oversea traveler, based on lifestyle and then to identify the response differences about demographic and oversea travel-related characteristics among lifestyle groups. The main results according to empirical analysis were as follows. First, departmentalizing results of groups, based on the lifestyle, showed that group pursuing medium lifestyle could be named on cluster 1, and group pursuing active lifestyle on cluster 2. Second, the results of chi-square test showed that cluster 1(group pursuing medium lifestyle) seemed to have more response distribution about women in sex, 20s and over 50s in age, single in marital status, college in education level, services, students, housewives in occupation, the level of one million won in the average monthly income, whereas cluster 2(group pursuing active lifestyle) seemed to have more response distribution about men in sex, 30s in age, married in marital status, graduate school in education level, specialized/office job, public official/faculty in occupation, over the level of three million won in the average monthly income. Third, Cluster 2 seemed to have more a high standard about travelling expenses, a plan for travel, the number of visit than cluster 1.
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UCI(KEPA) : I410-ECN-0101-2018-326-002147859