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자료유형
학술저널
저자정보
백승한 (연세대학교)
저널정보
대한건축학회 대한건축학회 논문집 - 계획계 大韓建築學會論文集 計劃系 第33卷 第3號 (通卷 第341號)
발행연도
2017.3
수록면
97 - 106 (10page)

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This article examines what the term ‘good’ means in the 『Seoul Good Sign』exhibitions, a vital constituent of the Design Seoul project led by the former city mayor of Seoul Oh Se-hoon. In doing so, it focuses on examining one particular work of sign design titled “Skyflower” (2008), through which to explore ways in which an idea of the good is theorized and practiced in relationship with the recent and ongoing urban design projects initiated by the city ministry. Despite the ministry’s attempts to theorize what it means by ‘good sign,’ accompanied by a set of manifestos and design guidelines, this article argues that the Seoul Good Sign exhibition uses the term in a narrow sense, most often morally charged and in reference to specific models drawn from certain historical times and geographical locations. What is thus proposed is the Kantian notion of aesthetic disinterestedness, which addresses an intentionally delayed, reflective psychological process that is attentive to the possibilities that a given object or environment could be perceived in indeterminate thus multiple ways. One’s perception of a given signage is a sort of proposition, which brings forth a set of other propositions in either agreement or disagreement. Thus, the seemingly top-down, linear way of signage design as implemented by the city ministry ultimately operates at the level of intersubjectivity and indeterminacy, which leaves possibilities of looking at the institution-bound urban project in flexible manners.

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Abstract
1. 서론
2. 미적 무관심성과 현대도시
3. 미적 무관심성과 ‘서울 좋은 간판’
4. 결론
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UCI(KEPA) : I410-ECN-0101-2017-540-002409901