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학술저널
저자정보
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한국관광연구학회 관광연구저널 관광연구저널 제23권 제2호
발행연도
2009.6
수록면
37 - 55 (19page)

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In this study, based on the survey which shows their satisfaction on current leisure activities and preferred leisure activities, we empirically analyzed the cases of the juveniles who are participating leisure activities to use it as basic data for developing the effective leisure activity programs. In the survey we`ve made, the preferred leisure programs of boys are those related with sports and fun fun programs for the girls. To compare the difference between the preferred leisure programs and the satisfaction, we made T-test(paired sample t-test), which results, in almost all activities, statistically meaningful differences, that shows all activities are not satisfactory in comparison to their preferred levels. To investigate the relationship between the preferred activities and the level of satisfaction, we classified the cases with IPA(Importance-Performance Analysis), and it shows that chatting, listening music, computer games and internet activities are all highly ranked, while shopping, dating, watching movies and plays, singing rooms, and hobby group activities are highly favored but the level of satisfaction was low. And cultural tours to festivities and volunteering commitments were shown to be in very low level of satisfaction. Finally, through cluster analysis, we classified the type of favored leisure activities with active group and passive group, and researched the level of satisfaction between the two groups, which showed the former groups has the higher level of satisfaction on the programs like, culture-experience, tradition-experience, disciplinary activities, fun-fun programs, tourist resorts programs, sport program, cooperation-experience programs. And also the average level of satisfaction on the whole programs were higher with the culture-experience and tradition-experience programs.

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