지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2013.2
- 수록면
- 343 - 352 (10page)
- DOI
- 10.51979/KSSLS.2013.02.51.343
이용수
초록· 키워드
오류제보하기
This study attempted to clarify the direct relationship between service quality and customers in the sports industry and analyzed the relationship between the KS-SQI provi ded by the Korea Standards Association and customers in professional baseball teams, golf clubs, and ski resorts. The SPSS 15.0 program was used for data analysis. Correlation analysis and simple regression analysis were conducted. Finally, this study reached a conclusion as follows. First, there was a statistically significant correlation between KS-SQI and spectators in professional baseball teams and the regression analysis suggested their positive correlation. Second, although the regression analysis suggested a positive correlation between KS-SQI and customers in golf clubs, there was no statistical significance. Finally, there was a statistically significant correlation between KS-SQI and customers in ski resorts and the regression analysis suggested their positive correlation.
목차
등록된 정보가 없습니다.
참고문헌 (0)
참고문헌 신청이 논문의 저자 정보
이 논문과 함께 이용한 논문
최근 본 자료
댓글(0)
0