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A Critical Insight into Methods Used to Appraise Public Communication
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사회적 소통의 진단 방식에 대한 비판적 고찰

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Type
Academic journal
Author
Bumjune Lee (충남대학교) Sung Kyum Cho (충남대학교)
Journal
mediasociety Media & Society Vol.22 No.2 KCI Accredited Journals
Published
2014.5
Pages
111 - 149 (39page)

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Result
A Critical Insight into Methods Used to Appraise Public Communication
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Abstract· Keywords

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This study, as a kind of meta-criticism, offers critical insights into the concept of communication and methods of appraisal employed by communication studies about so-called “communication crisis” and “absence of communication.” It elucidates blind spots, dilemmas and ambiguities in models of communication which are neglected in previous research. As for the dialogue model, we argue that it has a blind spot that makes it difficult to recognize the value of one-way communication. Concerning the consensus model, we clarify the “dilemma of harmony but non-identity” that many researchers face in evaluating the public communication about current affairs. As an alternative, we redefine the idea of pluralistic consensus based on the communicative action theory of Habermas. Finally, we deal with the conflict between rationality and reciprocity in the diagnosis of public communication and propose an approach negotiating the two diagnostic criteria.

Contents

1. 서론
2. 소통 진단 방식의 유형
3. 대화 모델에 기반한 소통 진단의 맹점
4. 합의와 다원주의의 딜레마
5. 사회적 소통 진단에서 합리성과 상호성의 대립
6. 맺음말
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UCI(KEPA) : I410-ECN-0101-2015-330-001619298