지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
Trade show business is effective export business and it's a very higher valueadded business than other business. If the trade exhibition is activated, there's a huge ripple effect on the direct business that those are business contract, equipment and physical distribution, also indirect business those are lodging business, tourist business and printing business. also, the supporting any government subsidy against korean enterprises is impossible, but it has been divided into the activity to promote international trade is possible under the WTO that it has been established since 1995.
If the international trade show is enhanced as international standard, in the case of Korean export traders, they would be contact with many overseas buyers, promote of domestic enterprise's products, grasp the latest market trend and customer's needs, and gather competition enterprise's information inexpensively. Especially, in the case of small and medium enterprises, could get opportunities for meet overseas buyers within the country and lead the poor enterprises into large size, internationalization and specialization with financial support.
Korea has a structure large enterprises centered export, so the trade exhibition industry has to be promoted for change into structure small and medium enterprises centered export. If the exhibition is held by each items, the small and medium enterprises would be meet the overseas buyers within the country, even they will become export traders. However, unfortunately in the case of domestic enterprises, the domestic exhibition has an application as means of brand image's advertisement, also they prefer to overseas exhibition, cognized as just commercial contract between domestic enterprises and they don't know about the effect of the trade show even if they know about it, there's no support in the concrete. Therefore, We have to lead active public information as between the government and private and promote the trade exhibition as international standard.
If the international trade show is enhanced as international standard, in the case of Korean export traders, they would be contact with many overseas buyers, promote of domestic enterprise's products, grasp the latest market trend and customer's needs, and gather competition enterprise's information inexpensively. Especially, in the case of small and medium enterprises, could get opportunities for meet overseas buyers within the country and lead the poor enterprises into large size, internationalization and specialization with financial support.
Korea has a structure large enterprises centered export, so the trade exhibition industry has to be promoted for change into structure small and medium enterprises centered export. If the exhibition is held by each items, the small and medium enterprises would be meet the overseas buyers within the country, even they will become export traders. However, unfortunately in the case of domestic enterprises, the domestic exhibition has an application as means of brand image's advertisement, also they prefer to overseas exhibition, cognized as just commercial contract between domestic enterprises and they don't know about the effect of the trade show even if they know about it, there's no support in the concrete. Therefore, We have to lead active public information as between the government and private and promote the trade exhibition as international standard.
목차
ABSTRACT
Ⅰ. 서론
Ⅱ. 무역전시산업에 관한 이론적 고찰
Ⅲ. 무역전시산업의 현황
Ⅳ. 무역전시산업에 관한 발전모색
Ⅴ. 결론
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UCI(KEPA) : I410-ECN-0101-2010-381-002413615