지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
E-commerce, by means of the Internet, has become a crucial factor in the digital economy of the information-oriented society in unprecedentedly short time, thereby becoming a new source of wealth in the 21st century. In the 21st century, discussions on e-commerce will be given much weight centering around world organizations as well as developed countries. Therefore, accurate understanding of e-commerce which is bringing remarkable innovations to commercial transactions in the information-oriented society, followed by active and positive preparation is required. Several plans to improve on the problems appeared in the study and activate e-commerce market are as follwed;
First of all, in terms of physical infrastructure, network problems can be solve by early construction of information super-highway. The solution to the inefficiency in the process of distribution and circulation must be sought out in cooperation with transport companies. The government should not spare support to secure and expand e-commerce specialists. Social education that enables everyone to easily access the Internet is also required. Secondly, in terms of technological infrastructure, continuous development in technologies and standardization of technology through organic combination of the government and private organization is necessary, respectively for the solution to the security problems and the assurance of competitiveness in the e-commerce market. Thirdly, early construction of social and systematical infrastructure is required to promptly cope with the ever-changing e-commerce environment. Ceaseless institution and revision of laws as well as simplification of returning process to gain credit from consumers constitute a part of the process. Fourthly, entreprises must invent new, unique business and develop original contents supported by full command of various Internet marketing strategies and active use of database. Lastly, the government must support the introduction of the authentication system.
First of all, in terms of physical infrastructure, network problems can be solve by early construction of information super-highway. The solution to the inefficiency in the process of distribution and circulation must be sought out in cooperation with transport companies. The government should not spare support to secure and expand e-commerce specialists. Social education that enables everyone to easily access the Internet is also required. Secondly, in terms of technological infrastructure, continuous development in technologies and standardization of technology through organic combination of the government and private organization is necessary, respectively for the solution to the security problems and the assurance of competitiveness in the e-commerce market. Thirdly, early construction of social and systematical infrastructure is required to promptly cope with the ever-changing e-commerce environment. Ceaseless institution and revision of laws as well as simplification of returning process to gain credit from consumers constitute a part of the process. Fourthly, entreprises must invent new, unique business and develop original contents supported by full command of various Internet marketing strategies and active use of database. Lastly, the government must support the introduction of the authentication system.
목차
Abstract
Ⅰ. 서론
Ⅱ. 전자상거래의 일반적 개념
Ⅲ. 한국의 전자상거래 현황 및 문제점
Ⅳ. 미국의 전자상거래 현황과 정부정책
Ⅴ. 시사점 및 개선방안
Ⅵ. 결론
참고문헌
참고문헌 (23)
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