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학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
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연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술대회자료
- 저자정보
- 발행연도
- 2007.7
- 수록면
- 184 - 194 (11page)
이용수
초록· 키워드
오류제보하기
Many changes in the society and enterprises are driven by a new trend in the internet called Web 2.0. Web 2.0 can be defmed as an open internet environment where users actively participate in creating and sharing information and knowledge. The Web 2.0 trends can be called 'participative web' and 'web engrained in our daily life' where businesses are providing an open space and users produce and share information and knowledge voluntarily.
Impacts of the Web 2.0 reach the entire society, related industries and enter-prises beyond the internet-related industries. Web 2.0 enables the small quantity with many models. Especially, niche markets once ignored are noted again, and therefore the markets for small- and medium merchants are expanded.
The current value chains have changed among internet-related industries, and brand-new industrial rules are emerging. Ways of producing information become diversified as individuals play an active role in industries of media and knowledge/publication, and the convergence between online and offline distribution channels is accelerating. IT industry has been restructured centering on the internet and digital appliances gain additional values as they are connected to the internet.
Management interconnecting offline and online operations are further progressing. Companies increasingly depend upon 'Crowdsourcing', managing with ideas and technology suggested by outsiders, and they attempt to add more values by innovating the current business processes.
S. Korea needs to reexamine its status of nation digitally strong in the age of Web 2.0. As speedy internet networks and services are prevalent over the globe, S. Korea may lose her strategic advantage in the area of internet rapidly. There might be a slight chance that Korea loses her competitive edge as other successful cases in other nations are noted. For this reason, S. Korea needs to develop a strategy to sustain her leadership in the age of Web 2.0. We also need a social mechanism to purify the internet without deterring the dynamics of Web.
Companies need to strengthen the customer-centered management style to take advantage of consumers who actively participate in the process of operations. Companies have to implement management considering consumers' life style by not only upgrading their existing products but also reshaping their business models
Impacts of the Web 2.0 reach the entire society, related industries and enter-prises beyond the internet-related industries. Web 2.0 enables the small quantity with many models. Especially, niche markets once ignored are noted again, and therefore the markets for small- and medium merchants are expanded.
The current value chains have changed among internet-related industries, and brand-new industrial rules are emerging. Ways of producing information become diversified as individuals play an active role in industries of media and knowledge/publication, and the convergence between online and offline distribution channels is accelerating. IT industry has been restructured centering on the internet and digital appliances gain additional values as they are connected to the internet.
Management interconnecting offline and online operations are further progressing. Companies increasingly depend upon 'Crowdsourcing', managing with ideas and technology suggested by outsiders, and they attempt to add more values by innovating the current business processes.
S. Korea needs to reexamine its status of nation digitally strong in the age of Web 2.0. As speedy internet networks and services are prevalent over the globe, S. Korea may lose her strategic advantage in the area of internet rapidly. There might be a slight chance that Korea loses her competitive edge as other successful cases in other nations are noted. For this reason, S. Korea needs to develop a strategy to sustain her leadership in the age of Web 2.0. We also need a social mechanism to purify the internet without deterring the dynamics of Web.
Companies need to strengthen the customer-centered management style to take advantage of consumers who actively participate in the process of operations. Companies have to implement management considering consumers' life style by not only upgrading their existing products but also reshaping their business models
목차
Summary
Ⅰ. Introduction
Ⅱ. Changes Driven by Web. 2.0
Ⅲ. Implications and Proposal
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