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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국농어촌관광학회 농어촌관광학회지 농촌관광연구 제13권 제2호
발행연도
2006.12
수록면
41 - 62 (22page)

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초록· 키워드

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The study aims to investigate the profile of a tourists for each type of accommodation offered at a rural holiday destination. Data were collected from 1000 people by telephone survey in metropolitan urban areas. The study indicates that significant differences exist among the individuals who choose each type of accommodation at a destination. tourists features which include towards certain choices of rural accommodation. From this investigation is evident that several profiles of tourists can be attracted by a rural destination according to the types of existing accommodations at rural tourism destination. The results demonstrate that firstly rural tourists who are less educated, blue color worker and housewife and more than sixty years old are more likely to prefer to room with no bed. Secondly rural tourists who are less educated, white color worker more than fifty years old are more likely to prefer to traditional house. Thirdly rural tourists who are white color and rich people less than thirty years old are more likely to prefer to wooden house. It is important to have information on the characteristics and preferences of the consumers of the different types of existing rural accommodations in order to plan the economic and social development of the certain rural area and to make investment policy and promotion for each type of accommodation.

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Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구방법
Ⅳ. 연구결과
Ⅴ. 결론
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