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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국경영과학회 한국경영과학회지 한국경영과학회지 제30권 제1호
발행연도
2005.3
수록면
105 - 128 (24page)

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초록· 키워드

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The Purpose of the current study is to identify the differences between Samsung and Hyundai Group and the causes why the differences occurred. The study focuses on the founder of the two group as a main source of the differences, especially brain preference of the two founders. Two steps were employed to perform the study. First, the two founder's characteristics were analyzed by using archival research. It was implicitly hypothesized that Group founders' characteristics explained the differences of the two Groups. It was found that the founder of Samsung Group, the late president Lee emphasized rationality, analysis, and cause/effect relationship and low risk taking, suggesting that he had left-brain preference. In contrast, the late president Chung, the founder of Hyundai Group, emphasized intuition, wholeness, contextual meaning, and risk taking, showing that he had right-brain preference. Secondly, a comparison between the two groups was performed in terms of business and financial risk in corporate portfolio, and management system. It was found that Hyundai Group was pursuing higher risk than Samsung Group. And it was observed that Samsung Group put more emphasis on formality in decision making and systematic control, and less emphasis on risk taking than Hyundai Group. From the two step research relationship between brain preference and management was reasoned. Research implication and limitations were discussed at the end of the study.

목차

Abstract

1. 문제의 제기

2. 경영자 특성과 기업경영

3. 가치적/인지적 특성에 따른 경영자 유형과 뇌활용성향

4. 이병철과 정주영회장의 경영자 유형과 뇌활용성향

5. 뇌활용성향에 따른 경영자 특성과 기업경영

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