저자의 연구 키워드

저자의 연구 키워드

#골프관광

#관람만족

#관람몰입

#델파이기법

#미래경영전략

#비디오판독

#빅데이터

#서비스스케이프

#스포츠 제품

#엠블럼이미지

#연결중심성

#유튜브 콘텐츠

#의미연결망분석

#재관람의도

#정보만족

#정보특성

#지각된가치

#지속적사용의도

#텍스트마이닝

#포지셔닝

#프로배구

#프로배구경기장

#프로배구구단

#Behavior intention

#Big Data

#brand asset

#Brand Equity

#ChatGPT

#commentator characteristics

#Content Information

#Continuous Use Intention

#COVID-19

#Decision Marking Process

#delphi technique

#design properties

#emblem image

#emotional response

#e-sports relay broadcasting

#Experiential Marketing

#Future applicability

#future Management Strategy

#Generative AI

#Information Satisfaction

#IPA

#IPA method

#KBL

#Leisure Constraint Negotiation

#MDS method

#Metaverse

#Model of Goal-directed

#Newtro products

#parasocial relationship

#Participation satisfaction

#perceived risk

#Perceived value

#Personality characteristics of personal training

#Professional Basketball

#Professional Volleyball

#professional volleyball club

#professional volleyball stadium

#Professional volleyball team

#Purchase Intention

#quality

#recommendation intention

#Re-spectating intention

#reuse intention

#re-watching intention

#Semantic network analysis

#servicescape

#Social network analysis

#Spectating flow

#Spectating satisfaction

#spectator behavior

#spectator satisfaction

#Sports

#Sports industry

#Sports product review

#sustainable usability

#Text mining

#TF-IDF

#Video reading

#viewer immersion

#youtube

#Youtube content