목차

I. Introduction 1
1.1Research Background 1
1.2Research Purpose 4
1.3Research Innovation 6
1.4Research Methods 7
II. Literature Review 11
2.1Culture and Cultural value 11
2.1.1The Concept and Structure of Culture 11
2.1.2Cultural Value and Its Dimension Classification 15
2.2Cross Cultural Conflict 30
2.2.1The Definition of Cross Cultural Conflict 30
2.2.2The Structure Level of Cross Cultural Conflict 33
2.2.3The Process of Cross Cultural Conflict 35
2.3The Cause and Influencing Factor of Cross Cultural Conflict 36
2.3.1Cultural Value and Cross Cultural Conflict 36
2.3.2Cross Cultural Management Ability and Cross Cultural Conflict 39
2.4The Theory of Cross Cultural Conflict Management 42
2.4.1The Theory of Conflict Management 42
2.4.2The RP-CM Model of Cross Cultural Management 44
III.The Development Process and Cross Cultural Management of Sino Korean Joint Ventures in China 50
3.1The Development Process of Sino-Korean Joint Venture in China 50
3.2Distribution Characteristics of Sino Korean Joint Ventures in China 52
3.2.1Mainly Distributed in the Eastern Region 52
3.2.2Concentrated in Manufacturing, Retail and Service Industries 53
3.3The Current Situation of Cross Cultural Management 55
IV. Research Design and Data Collection 58
4.1Research Hypotheses and Research Models 58
4.1.1Hypothesis 1 58
4.1.2Hypothesis 2 62
4.1.3Hypothesis 3 64
4.2 Variables Designs and References 67
4.2.1Independent Variable: Cultural Value 67
4.2.2Dependent Variable: Cross Cultural Conflict 68
4.2.3Moderating Variable: Cross Cultural Management Ability 69
4.2.4Control Variables 71
4.3Questionnaire Structure and Sample Selection 72
4.3.1Questionnaire Structure 72
4.3.2Sample Selection 73
V. Empirical Analysis 74
5.1Descriptive Statistical Analysis 74
5.2Reliability, Validity and Correlation Analysis 75
5.2.1Reliability Analysis 75
5.2.2Validity Analysis 77
5.2.3Confirmatory Factor Analysis 81
5.2.4Correlation Analysis 88
5.3The Results of Hypothesis Test 91
5.3.1The Results of the Independent Samples T-Test 91
5.3.2The Results of the Structural Equation Model 93
5.3.3The Results of the Moderating Effect Model 98
5.4Summary of the Research Results 112
VI. Conclusions and Suggestions 116
6.1Research Conclusion 116
6.1.1Current Situation of Cultural Values of China and South Korea 116
6.1.2The Influence of Cultural Values on Cross Cultural Conflict 125
6.1.3The Moderating Effect of Cross Cultural Management Ability 129
6.2 Suggestions on Cross-Cultural Management 130
6.2.1Aspect in Company Side 131
6.2.2Aspect in Managers 136
6.2.3Aspect in Employees 139
6.3Research Limitations and Future Research Directions 142
6.3.1Research Limitations 142
6.3.2Future Research 143
Reference 146
Appendix 168