지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2024.12
- 수록면
- 346 - 365 (20page)
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초록· 키워드
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This study explores the relationship between engagement in K-pop fandom activities, K-wave perceptions, and cultural openness, particularly among international K-pop fans active on social media platforms. It adopts a transnational perspective to understand its broader implications. We empirically examine whether engagement levels differences within K-pop fandom activities affect individuals’ perceptions and attitudes. Through the mediating role of the K-wave’s impact, our findings indicate that active engagement in fandom activities positively correlates with cultural openness, directly and indirectly. By immersing themselves in K-pop fandom communities, individuals experience heightened exposure to diverse cultural elements encapsulated in the K-wave, resulting in a more open-minded attitude toward other cultures. This suggests that the K-wave, facilitated by social media and digital platforms, not only serves as entertainment but also fosters cross-cultural understanding and appreciation. This study discourses on the role of K-wave in shaping global society. It underscores the significance of examining its impact from a transnational lens. Shedding light on the relationship between engagement in K-pop fandom activities, K-wave perceptions, and cultural openness, offers insights into the evolving dynamics of global cultural exchange. Furthermore, it provides implications for the future trajectory of K-wave as a cultural force in the global arena.
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ABSTRACT
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