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The Social Enterprise's Sustainability : A Case Study on the “Munwharo Norizzang” Model
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사회적기업의 지속 가능성: 문화로놀이짱 사례

논문 기본 정보

Type
Academic journal
Author
Roh Tae Hyup (덕성여자대학교)
Journal
인문사회과학기술융합학회 예술인문사회 융합 멀티미디어 논문지 예술인문사회 융합 멀티미디어 논문지 제7권 제1호
Published
2017.1
Pages
87 - 95 (9page)
DOI
http://dx.doi.org/10.14257/AJMAHS.2017.01.48

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The Social Enterprise's Sustainability : A Case Study on the “Munwharo Norizzang” Model
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As an alternative economic system to overcome the limitations of capitalism, the "social enterprises" which pursues the making of corporate private profits and the realization of social values have been suggested and disseminated. However, there are some questions about the sustainability of social enterprise. This study deals with the case of social enterprise which has wooden resource circulation business model, "Munwharo Norizzang," This company's business model is based on a local citizen's participation among supply, manufacturing, and consumption of furniture-recycling process. This company pursues harmonic management to achieve a balance between private profit and social value. The main fields of business are furniture recycling, furniture repairing, woodcraft workshop, ecology and culture education. Through the analysis of value chain flow which is composed of value subject, value proposition, value creation, and value capture step, this paper shows the possibility of the social enterprise's sustainability.

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