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논문 기본 정보

자료유형
학술대회자료
저자정보
변소정 (전북대학교) 최병숙 (전북대학교)
저널정보
한국주거학회 한국주거학회 학술대회논문집 2022년 한국주거학회 추계학술발표대회 자료집 제34권 제2호
발행연도
2022.11
수록면
243 - 246 (4page)

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초록· 키워드

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From a future perspective and global trend, smart homes will become more intelligent by combining smart functions based on the Internet environment, so it is necessary to diagnose how much technology or products presented as Chinese smart homes can be accommodated by consumers. This study approached a model that added five external variables (pleasure, personal innovation, subjective norms, security, and connectivity) based on the TAM model proposed by American scholar Davis Data were collected from 45 International Students from China. Before starting the survey response, it showed a Chinese smart home promotion video to understand smart homes. As a result of SPSS statistical analysis, it was found that pleasure among external variables only affected cognitive usefulness, and cognitive usefulness affected usage attitude and behavioral intention, respectively. And it was found that the attitude of use affects the behavioral intention of whether to purchase. Also, it was found that the accessibility of smart homes affected cognitive ease, and cognitive ease affected only behavioral intention. These analysis results suggest that developing and promoting smart home technology, focusing on how it can be used in conjunction with products other than the same brand and how it can be connected and controlled, can stimulate consumers" purchasing power and will quickly enter people"s eyes and eventually.

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Abstract
I. 서론
II. 연구 방법
III. 분석결과 및 해석
IV. 결론
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