지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This study intends to test the effects of anonymity on flaming on cyber-space. This study suggests that the effect of anonymity would be mediated by public and private self-awareness, expectation of shame, situational impulsity, attitudes toward flaming, perception of victims, and perceive certainty of punishment. In addition, this study hypothesizes that socio-cultural norms of internet cite and other social background variables have significant impacts on flaming. Using data from 1113 male and female middle/high school student in Seoul, this article examines the direct and indirect effect of anonymity on flaming on cyber-space. Results show that anonymity reduces both public and private self-awareness, which have influences on the expectation of shame, situational impulsity, and attitudes toward flaming, and in turn, have significant effects on flaming. However, findings reveal that the effect of the perception of socio-cultural norms is largest. The policy implications of those results are discussed.
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