지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
오류제보하기
This study was to estimate the total volume and expenditure of Korean local festival market and to analyze determinants of the demand. Using the zero inflated Poisson model, the key determinants of the local festival demand have been scrutinized. The total number of visits and total number of visiting days at Korean local festivals were estimated to be 22,969 thousands, and 33,237 thousands respectively. In addition, the total expenditure of Korean local festival participants were estimated to be 795,2 billion Korean Won. Results also indicated that people who pursued an active lifestyle were more likely to participate in the local festivals, while the residents of Seoul and its surrounding areas were less likely to participate in the local festival than those of smaller cities. Finally, it also turned out that the socioeconomic characteristics of individuals did not explain much about the local festival demand.
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