본 연구는 평택항만배후단지조성이 기업경쟁력과 물류성과에 미치는 영향에 관한 실증적 연구로써 본 연구의 대상범위는 평택항만 조성되어 있는 배후단지들을 대상으로 하였다. 본 연구는 평택항만배후단지조성이 기업경쟁력과 물류성과에 미치는 영향을분석하는 데 연구의 초점을 두고 있다. 평택항만배후단지조성을 평택항만배후단지에 조성된 지원제도, 인력양성, 물류시스템구축에 중심을 두었고 기업경쟁력으로는 제품경쟁력, 가격경쟁력, 유통경쟁력, 촉진경쟁력을 제시하여 물류성과에 미치는 영향을 분석하였다.
This study only Pyeongtaek Port Hinterland composition support system provided for in P-Port only Hinterland composition in order to analyze the impact on Corporate Competitiveness and Logistics Performance, Human resource development was the analysis of building logistics systems, indicators to competitiveness in business competitiveness, price competitiveness, distribution, competitiveness, was to facilitate the analysis of competitiveness, logistics performance indicators in order management, warehouse management, shipping management as an indicator to the number, analyze the impact of the company’s competitiveness in accordance with the composition in P-Port only hinterland logistics Performance analyzes each factor was investigated by feasibility causation through the regression analysis to. To this end, the target of this research study and data were collected by the survey for corporate use only P-Port.
Over the study period were collected 20 days after November 1, 2014 to November 20th. Survey was conducted a survey of 203 companies that mainly only used P-Port in Korea. As a result of analysis by the irradiation was analyzed as follows.
First, P-Port only provided support system behind only the composition of activation policies have been investigated to influence product competitiveness. In particular, regulatory reform and Port Hinterland participating companies tax, financial, and administrative support, legal and institutional maintenance were examined to affect the company’s competitiveness.
Secondly, human resource development for P-Port Hinterland composition was investigated only to affect the price competitiveness. In particular, the logistics personnel training, logistics building human resource development actors between organic network system, Hinterland fostering research funding was to influence the price is competitive.
Third, only just behind the building manpower and logistics systems for the P-Port composition were investigated to influence the distribution competitiveness. In particular, human resource development and strengthening one-stop logistics administrative services, integrated information system, in conjunction with the rear of the complex were examined to influence the distribution competitiveness.
Fourth, P-Port Logistics System for only Hinterland composition were examined to affect promote competitiveness.
Fifth, the competitiveness of product competitiveness have been investigated to affect logistics performance (Order Management). In particular, the differentiated product quality compared to competitors’ products, product technology is ahead of the competition, differentiation of product design chic and classy is the deadline in terms of cost management, compliance rate, reduced order processing costs cases, in terms of cost control Critical error Rate increases, the minimum order compliance rate of increase in cost management perspective, this spell has been reduced error rates for customers in the error management.
Sixth, the competitiveness of product competitiveness and competitive distribution was investigated to influence the Logistics Performance (Warehouse Management). In particular, competitive products and distribution channels have been high on the reduced profit, the distribution process, was likely to hold a variety of sales distribution channels, logistics operational cost savings / Box, labor / Box decreases in warehouse management. Retention to a reduction in warehouse inventory management, reduced product damage costs in warehouse management.
Finally, competitive price competitiveness, distribution competitiveness, promote competitiveness was examined to affect logistics performance (number, shipment management). In particular, price competitiveness, distribution, competitiveness, and increased the image of the company, has become the company’s advertising, marketing and the PR is well, it is well to secure the accounts of the company, you can reduce shipping cost management. Shipping costs can be temporary vehicle management, vehicle usage ratio is reduced trunk, vehicle turnover, etc. On off time has been increased.