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한국주관성연구학회 Journal of Human Subjectivity Journal of Human Subjectivity 제9권 제2호
발행연도
2011.1
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5 - 20 (16page)

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This article explores the subjective experience of the relationship of the body to technology, combining a discussion among media and culture scholars with a Q method study. This relationship involves both embodying technology, which is an external process, and technologizing the body, an internal process. “Embodying technology” refers to extending the body into the environment through technology, adapting Marshall McLuhan’s concept of media as extensions of human faculties. “Technologizing the body” refers to the cyborgian process of internalizing technologies within the body, reflecting Walter Ong’s idea of “technologizing” the word and its influence of the mode of consciousness. The Q study was inspired by and adapted from Steven Brown’s intriguing study of the body from the subjective Q methodology and the objective R methodology. Fifteen students sorted a selection of 17 body parts and functions, and 17 communication technologies from those that are most significant to most insignificant. The analysis revealed four factors, indicating that what Michael Heim calls “primary reality,” as opposed to “virtual reality,” is still primary, and that the body, which Frank Biocca calls the “primordial communication medium,” is still dominant. The factors suggest that communication is an important grounding for the body-technology relationship, even as technologies are integrated with the body in the different factor types.

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