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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국유통과학회 유통과학연구 유통과학연구 제14권 제8호
발행연도
2016.1
수록면
113 - 121 (9page)

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Purpose - This paper aims to examine the impact of buyer-supplier cooperation on suppliers’ trust on buyers and the moderating role of buyers’ governance mechanism between the sharing activities and trust. Research design, data, and methodology - An integrated research model is designed to materialize the research hypotheses. First, the impact of buyer-supplier cooperation is empirically analyzed by looking into how the sharing activities, in the field of information, resource, and knowledge, of buyer with supplier will affect the trust of supplier on buyer. Second, the moderating effect of contract-based governance mechanism of buyer is empirically analyzed. Third, the influence of trust on innovation performance of suppler is empirically analyzed. Results - Our findings provide supporting evidence for some of our hypotheses. First, all of the sharing activities are significantly influential, but in different degree, to trust of supplier. Second, contract-based governance mechanism of buyer have a moderating effect on the relationship between sharing activities and trust, positively in resource-sharing activities, negatively in information-sharing activities, not significant in knowledge-sharing activities. Third, supplier’s trust on buyer positively affects supplier’s own innovation performance. Conclusions - The strategies applied in supply chain management have become important as the competition among firms has shifted from competition between individual firms to competition between supply chains. A customer’s sharing activities with its supplier may contribute to an increase in innovation performance. The supplier’s information-sharing activity with its customer could affect its information-sharing activities with its main supplier. Cooperative activity with a partner in the supply chain is cultivated and amassed into relationship knowledge, and this study shows that the cooperative relational knowledge related to information-sharing activities enables firms to participate in sharing activities with their main suppliers. Increasing evidence shows that sharing various activities between buyer and supplier improves trust and performance outcomes, and enables firms to maintain competitive advantage. From the perspective of knowledge theory, external knowledge is becoming more important in firms’ innovation activities, because innovative knowledge is acquired primarily through interaction with another organization. In addition, relationship learning could be an important tool in absorbing the supplier’s core technology, information, expertise, and core competencies, increasing relational value.
#Buyer-Supplier Cooperation #Sharing Activities #Trust #Governance #Innovation.

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참고문헌 (59)

참고문헌 신청
Akintoye, A. / 2000 / A survey of supply chain collaboration and management in the UK construction industry / European Journal of Purchasing & Supply Management 6(3):159~168 google schola Amit, R. / 1993 / Strategic assets and organizational rent / Strategic management journal 14(1):33~46 google schola Anderson, J. C. / 1990 / A model of distributor firm and manufacturer firm working partnerships / Journal of Marketing 54(1):42~58 google schola Barringer, B. R. / 2000 / Walking a tightrope : Creating value through interorganizational relationships / Journal of management 26(3):367~403 google schola Bates, R. / 2005 / Organizational learning culture, learning transfer climate and perceived innovation in Jordanian organizations / International Journal of Training and Development 9(2):96~109 google schola

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