지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This study tries to analyze the management performances of Korean firms in local Mexico, where the Korean investing ones have been operating since in the middle of 1990s. The main purpose can be mentioned to test empirically some relations between the management performances of Korean enterprises and the competitive advantages of Korean. In detail speaking, the dependent variables of management performances are classified with sales, profits and management satisfaction, while the independent ones are sorted based on the previous studies with the 5 following factors like marketing, technologies, finances, product development, and consumer management. This study is conducted in two stages. Firstly, the research model is designed by the reviewing relevant theories, previous studies, and the current investment conditions in local Mexico. Secondly, the survey of Korean enterprises engaging in investment activities in there is implemented by collecting questionnaires. And for testing the hypothesis, the analyzing tools are being used for correlation, reliability, validity and multi regression on SPSS 12.0 for windows and finally the path analysis of structural equation modeling is activated with AMOS 7.0 for windows.
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참고문헌 (14)
참고문헌 신청
Aaker, D. A. / 1989 / Management as Sets and Skills: the Key to a Sustainable Competitive Advantages / Commercial Management Review (winter) : 99 ~ 106
Barney,J.B. / 1991 / The Resource-Based and Sustained Competitive Advantage / Journal of Management 17 (1) : 101 ~
Hood, N. / / The Economics of Multinational Enterprise / Londe: Longman Group LDT : 10 ~ 13
Hymer, S. / 1960 / The International Operations of National Firms: A Study of Direct Investment / 석사 / MIT Press
Johnson,H. / 1970 / The Efficiency and Welfare Implications of the International Corporation / The International Corporation,MIT Press,Cambridge,Mass : 78 ~
Barney,J.B. / 1991 / The Resource-Based and Sustained Competitive Advantage / Journal of Management 17 (1) : 101 ~
Hood, N. / / The Economics of Multinational Enterprise / Londe: Longman Group LDT : 10 ~ 13
Hymer, S. / 1960 / The International Operations of National Firms: A Study of Direct Investment / 석사 / MIT Press
Johnson,H. / 1970 / The Efficiency and Welfare Implications of the International Corporation / The International Corporation,MIT Press,Cambridge,Mass : 78 ~
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