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논문 기본 정보

자료유형
학술저널
저자정보
오윤선 (상명대학교)
저널정보
한국체육과학회 한국체육과학회지 한국체육과학회지 제28권 제1호 (인문사회과학 편)
발행연도
2019.2
수록면
651 - 665 (15page)
DOI
10.35159/kjss.2019.02.28.1.651

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초록· 키워드

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The purpose of this study was to investigate the importance and satisfaction of service quality of community welfare center the elderly women customer utilizing the Importance-Performance Analysis. First of all, the sample was selected from the women participation of sport program which is provided by community welfare center. Data collecting duration was from March to May, 2018. The survey was distributed to 9 community welfare center in metropolitan area, using convenient sampling method, 230 questionnaires distributed and totally 197 were selected as final valid sample by removing 33 questionnaires.
The data was examined through exploratory factor analysis, reliability analysis, frequency analysis and IPA using SPSS 21.0. The results of IPA analysis were as follows. First of all, Ⅰ quadrant was revealed as providing appointed program, continuous service delivery, rapid response to request, considering the position of members, understanding the needs of members, matching time of use, attention to members. Secondly, Ⅱ quadrant was revealed as attitude toward members, safety of facilities, knowledge of employees, trust in employees. Thirdly, Ⅲ quadrant was revealed as employees’ attention and effort, internal facilities, dress and appearance of staff, modern facilities and equipment, facilities suitable for sport program. Lastly, Ⅳ was revealed as Reliability of sport program, Appointed service of community welfare center, Voluntary effort for member convenience, providing immediate service. This study would be meaningful as a fundamental resource to manage the sport program in community welfare center.

목차

Abstract
Ⅰ. 서론
Ⅱ. 연구방법
Ⅲ. 결과
Ⅳ. 논의
Ⅴ. 결론 및 제언
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UCI(KEPA) : I410-ECN-0101-2019-692-000473608