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논문 기본 정보

자료유형
학술저널
저자정보
저널정보
한국호텔관광학회 호텔관광연구 호텔관광연구 제14권 제1호 (통권 제44권)
발행연도
2012.3
수록면
47 - 66 (20page)

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초록· 키워드

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Researchers have determined selection attribute factors of traditional accommodation facilities. These were identified by studying visitors and the relationship of these factors based on traditional accommodation facilities, visitors` satisfaction and their revisiting intention. 187 questionnaires were collected from the visitors who visited the Suojae, the largest facility in Kyungjoo area which contributed to the results of the research and 180 was used for analysis. Different analyses were used to develop the results for this research. Factor analysis was conducted for identifying the selection attribute factors of traditional facilities. These confirmed the validity and reliability through the reliability analysis of items of each factor. ANOVA was used to determine the difference between visitors` (gender, age and educational background) and, Duncan analysis for post optimality analysis. Results showed that only food influenced significantly in the gender, room facility, and convenience facility. The service and stability factors were extracted from the age, and subsidiary facilities and stability factors influenced significantly in the educational background. There were many factors which didn`t influence the results of this study, as well as factors which influenced significantly to the visitors` satisfaction among the selection attribute factors. Furthermore, there should be more sophisticated further research to help conclude the test. This study would be helpful to the operators of traditional accommodation facility as well as academically because there were almost no research about it.

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UCI(KEPA) : I410-ECN-0101-2018-326-002147117