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A Study on the Patterns of Recollection and the Desires of Users in the Drama <Reply> Series
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드라마 <응답하라> 시리즈의 기억 회상과 시청자의 수용욕망 연구

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Type
Academic journal
Author
Sang-Won Ahn (이화여자대학교) Hye-Bin Kim (행정자치부)
Journal
The Korea Contents Society JOURNAL OF THE KOREA CONTENTS ASSOCIATION Vol.16 No.9 KCI Accredited Journals
Published
2016.9
Pages
679 - 693 (15page)

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A Study on the Patterns of Recollection and the Desires of Users in the Drama <Reply> Series
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Abstract· Keywords

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The purposes of this study were to examine the patterns of recalling memories in the <Reply> series and look into the desires of viewers disclosed in the process. Entering the 2010s, people got to recall their memories from the 1980s and 1990s. Nostalgia and retro became cultural products. What made the <Reply> series, those depict the pure love, friendship, and family affection of main characters under age in those decades, so popular among the viewers? Finding a repeating pattern in recollection of the past, dating, and family love, the investigator saw that the pattern met the needs of viewers and thus analyzed their desires inherent in the series with a focus on its "narratives" and "characters." Their unique sounds effect and music established a micro-narrative that could be divided, thus allowing viewers to own certain scenes easily, which worked to make "non-existent" memories. Secondly, the series succeeded in capturing the desire of viewers living in the age of neoliberalism to reduce their fatigue from excessive choices by setting the characters in a contrived way and thus presenting the desire of maintaining the stable middle class world with no conflicts and the passive female characters. The recollections provided by the series, in the end, fill the desire and deficiency of the present beyond a simple return to the past.

Contents

요약
Abstract
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 결론 및 제언
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References (19)

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[학술지(정기간행물)] - 권은선 / 2014 / 신자유주의 시대의 문화상품: 1990년대를 재현하는 향수/복고 영화와 드라마 / 영상예술연구 (25) : 35 ~ 55 google schola [인터넷자원] - / / http://gall.dcinside.com/board/lists/?id=reply1988 google schola [단행본] - 마테 칼리니스쿠 / 1993 / 모더니티의 다섯 얼굴 / 시각과언어 google schola [단행본] - 이진경 / 2007 / 근대적 시공간의 탄생 / 그린비 google schola [단행본] - 스티븐 컨 / 2004 / 시간과 공간의 문화사 / 휴머니스트 google schola

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