지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
논문 기본 정보
- 자료유형
- 학술대회자료
- 저자정보
- 발행연도
- 2011.5
- 수록면
- 126 - 131 (6page)
이용수
초록· 키워드
오류제보하기
Since the percentage of senior citizens has increased in Korea, it is expected to become an “aging society”. And, the elderly’s problems are becoming a big concern such as their physical and mental illness, losing their jobs and having trouble. But, the silver generation, being called the senior generation, has changed a lot these days. By medical development, the elderly’s lifetime has been longer, and it makes them more independent, And the Senior Welfare Center is the place that the elderly can spend their golden years in comfort meaningfully. However, the Senior Welfare Centers in Korea have disadvantages in that not utilizing the spaces and not concerning about the senior’s physical condition.
It needs Space Marketing to use that places profitable. By revising them more efficient. they could offer the senior’s cultures and social activities. So, what I want to suggest is to give the seniors renewal spaces for later life. The results of the research will study on how to activate the Senior Welfare Centers in Korea based on Space Marketing.
To begin with, we will identify the concept of the Senior Welfare Centers. The next, we will establish Space Marketing with 4CS Solutions. And with these two important factors, we will apply to an actual case and analyze it. Following that, we could justify the design factors in Senior Welfare Centers.
we can offer the elderly the better senior Welfare by recognizing the importance of Space Marketing and offering basic plan guide.
It needs Space Marketing to use that places profitable. By revising them more efficient. they could offer the senior’s cultures and social activities. So, what I want to suggest is to give the seniors renewal spaces for later life. The results of the research will study on how to activate the Senior Welfare Centers in Korea based on Space Marketing.
To begin with, we will identify the concept of the Senior Welfare Centers. The next, we will establish Space Marketing with 4CS Solutions. And with these two important factors, we will apply to an actual case and analyze it. Following that, we could justify the design factors in Senior Welfare Centers.
we can offer the elderly the better senior Welfare by recognizing the importance of Space Marketing and offering basic plan guide.
목차
Abstract
1. 서론
2. 이론적 고찰
3. 노인복지관의 스페이스마케팅 4Cs전략을 적용한 사례분석
4. 결론
참고문헌
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