지원사업
학술연구/단체지원/교육 등 연구자 활동을 지속하도록 DBpia가 지원하고 있어요.
커뮤니티
연구자들이 자신의 연구와 전문성을 널리 알리고, 새로운 협력의 기회를 만들 수 있는 네트워킹 공간이에요.
초록· 키워드
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This research is to investigate the influence of colors tone, an important factor of image felt visually by clothes. Selection of colors was confined to 5 colors (red, yellow, green, blue and violet) and 3 shades (vivid tone, pale tone and deep tone), and 2 kinds of cloth styles, feminine and mannish style, were selected and 30 clothes stimulus were produced. Cloth image adjective was set to be answered by 7 point scale and body satisfaction, by 5 point scale. Subject was 466 women who were 20 to 50 years old and living in Daegu. First, the factor analysis of the adjectives describing clothes images showed that clothes images were classified into 4 factors including attraction, visibility, femininity and figure type of which attraction factor and brightness factor were found out to be important dimensions.
Second, the image of feminine style cloth’s tone by body satisfaction was investigated. As for waist measurement , belly measurement, upper arm measurement and thigh measurement, in case of deep tone, ordinary group showed higher attraction, display, feminity and feature than unsatisfied or satisfied group. As for waist measurement and hip measurement, in case of vivid tone, ordinary group showed higher attraction and feature, but there was no difference in feminity.
Third, the image of mannish style cloth’s tone by body satisfaction was investigated. As for waist measurement, hip measurement, thigh measurement, in case of vivid tone, pale tone and deep tone, ordinary group showed higher display and feature than unsatisfied or satisfied group. As for upper arm measurement, in case of vivid tone and pale tone, satisfied and ordinary group showed higher attraction and feature than unsatisfied group, while in case of deep tone, satisfied group showed higher attraction and feminity than unsatisfied group.
Second, the image of feminine style cloth’s tone by body satisfaction was investigated. As for waist measurement , belly measurement, upper arm measurement and thigh measurement, in case of deep tone, ordinary group showed higher attraction, display, feminity and feature than unsatisfied or satisfied group. As for waist measurement and hip measurement, in case of vivid tone, ordinary group showed higher attraction and feature, but there was no difference in feminity.
Third, the image of mannish style cloth’s tone by body satisfaction was investigated. As for waist measurement, hip measurement, thigh measurement, in case of vivid tone, pale tone and deep tone, ordinary group showed higher display and feature than unsatisfied or satisfied group. As for upper arm measurement, in case of vivid tone and pale tone, satisfied and ordinary group showed higher attraction and feature than unsatisfied group, while in case of deep tone, satisfied group showed higher attraction and feminity than unsatisfied group.
목차
Abstract
Ⅰ. 서론
Ⅱ. 선행연구
Ⅲ. 연구방법
Ⅳ. 결과 및 고찰
Ⅴ. 결론 및 제언
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UCI(KEPA) : I410-ECN-0101-2014-590-003165673