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디지털시대의 지상파방송 경영에 관한 연구
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논문 기본 정보

Type
Academic journal
Author
Journal
The Korean Association of Political Science & Communication The Journal of Political Science & Communication Vol.2 No.2 KCI Accredited Journals
Published
1999.6
Pages
177 - 202 (26page)

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디지털시대의 지상파방송 경영에 관한 연구
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Contents

Ⅰ. 서론
Ⅱ. 공영TV 발전의 결정요인
Ⅲ. 디지털 기술과 방송의 디지털화
Ⅳ. 지상파 TV의 디지털화 추진 및 당면과제
Ⅴ. 디지털 시대의 방송사 경영전략
Ⅵ. 요약적 결론
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