저자의 연구 키워드

저자의 연구 키워드

#가족유대감

#감성연령

#골프용품

#관심연령

#구단 이미지

#구단 평가

#구단의 사회공헌활동

#국립대학교

#노년층 소비자

#다목적 스포츠센터

#만족도

#브랜드 충성도

#사회적 상호작용

#사회적 책임

#선수협

#설립자금확보

#스토리텔링

#스포츠대회

#스포츠팬행동

#시설

#실제연령

#올림픽 브랜드자산

#외모연령

#운영목표

#운영형태

#충성도

#팀 동일시

#팬십

#팬의 인식

#프로그램

#행동연령

#athletes’ satisfaction

#athletes’ trust of coach

#badminton event

#behavioral loyalty

#brand mark

#caregiving stress

#chronological age

#club image

#club reputation

#club’s social responsibility

#consumer-instructor intimacy

#consumer-sports center intimacy

#customer profile

#demented elderly caregivers

#determinant in purchasing golf wear

#do-age

#exercise commitment

#facilities

#family cohesion

#Fanship

#feel-age

#football

#funding

#golf equipment

#golf wear

#improvement of management balance

#intention of repurchase

#Intention of word-of-mouth

#Interest-age

#interpersonal relationship

#IPA(Important-Performance Analysis) local sport event

#KBO의 이미지

#KBO's image

#leisure participation

#life satisfaction

#look-age

#loyalty

#management type

#marketing 4Cs(Customer value, Convenience, Cost, Communication)

#moods

#motivation

#muti-purpose sports center

#National University

#old consumers

#operational objectives

#Order effect

#perception of fans

#performance

#players' association

#programs

#prosocial behavior

#public sports center

#relational marketing

#satisfaction

#service satisfaction

#social responsibility

#spectator

#sports tournament

#storytelling

#taekwondo

#team quality

#team satisfaction

#welfare