저자의 연구 키워드

저자의 연구 키워드

#고객만족

#고객신뢰

#공식후원사

#관계마케팅

#교환관계

#구매의도

#기업마케팅

#내재적 직무 만족

#노출효과

#댄스스포츠

#밴쿠버올림픽

#베이징올림픽

#변혁적리더십

#생활만족도

#스포츠마케팅

#스포츠센터

#스포츠웹사이트

#스포츠이벤츠

#스포츠지도자

#스폰서십

#스폰서십효과

#스폰서효과

#외재적 직무만족

#운동감정

#자기지각

#재구매 의도

#정보상품유형

#조직 시민행동

#조직시민행동

#차별화전략

#Athletic Emotion

#cognizance of sport

#cultural value

#customer loyalty

#customer satisfaction

#customer trust

#duty satisfaction

#duty special

#educational satisfaction

#elderly

#exposure effect

#external job satisfaction

#G generation athletes

#golf

#golf course

#golfers` consuming traits

#inducement strategies

#Internal job satisfaction

#involvement level

#IPA(Importance-Performance Analysis)Analysis

#job attributes

#leadership styles

#Leisure activity

#Life Satisfaction

#long-term customer

#match of policy

#organization culture

#organizational citizenship behavior

#organizational citizenship behavior(OCB)

#overseas golf

#overseas golf tour

#participation intention

#population statistics

#Public Sport Center's

#Relationship marketing

#screen golf

#scuba-diving

#serive quality

#service quality

#sponsorship effects

#Sport leader

#sport marketing

#sport organization

#sports center

#sports coach - athletes exchange(CAX)

#sports director

#Sports leader

#sportscoach

#structural model

#the intent of repurchase

#transformational leadership

#university students

#vancouver olympics

#winter olympics