저자의 연구 키워드

저자의 연구 키워드

#고객만족

#고객신뢰

#고객지향성

#고객행동의도

#관람만족

#관람의도

#광고태도

#교육서비스품질

#구단동일시

#구단신뢰

#구단이미지

#구단인지도

#구단자산

#구단충성도

#구단태도

#구매의도

#구전의도

#그릿

#배구동호인

#비전용구장

#사회공헌활동

#서비스스케이프

#서비스품질

#선택속성

#설득적 효과

#스키용품

#스포츠센터 지도자

#스포츠웹툰

#중국 스포츠센터

#중요도-성취도 분석

#지각된 가치

#지속의도

#직무만족

#충성도

#커뮤니케이션 만족

#태권도장

#통합적 마케팅 커뮤니케이션(IMC) 활동

#팀 성과

#팀 응집력

#프로축구 구단

#프로축구 전용구장

#프로축구경기장

#a general sports stadium

#a professional soccer stadium

#advertising attitude

#boss trust

#brand attributes

#brand image

#brand loyalty

#brand trust

#camping equipment

#China sports center

#club attitude

#club awareness

#club equity

#club identification

#club image

#club loyalty

#club trust

#communication satisfaction

#Continuation intention

#Customer behavioral intention

#customer orientation

#Customer satisfaction

#Customer trust

#cycle

#Educational service quality

#emotional response

#grit

#Importance-Performance Analysis

#integrated marketing communication (IMC) activities

#job commitment

#job performance

#job satisfaction

#long-term relationship orientation

#loyalty

#manager

#nonverbal communication

#organizational commitment

#perceived value

#persuasive effect

#PPL

#professional football clubs

#professional soccer club

#professional soccer stadium

#public yacht school

#Purchase selection attribute

#purchases intention

#revised IPA

#role stress

#selection attributes

#self-efficacy

#servant leadership

#service quality

#servicescape

#service-scape

#Ski equipment

#SNS marketing

#SNS마케팅 활동

#social contribution activities

#spectating satisfaction

#spectator intention to spectate a game

#sports center leaders

#sports instructors

#sports leader

#sports webtoon

#swimming instructors

#Taekwondo gyms

#team cohesiveness

#team performance

#tennis club member

#tennis racket

#volleyball club members

#Word of mouth intention