저자의 연구 키워드

저자의 연구 키워드

#가상현실 스포츠

#광고태도

#금연광고

#금연의도

#메시지 신뢰성

#몰입 경험

#사용자 만족

#상호작용성

#존재감

#adjustment to school Life

#advertising attitude

#anti-smoking advertising

#attitude toward mobile advertisement

#attitude toward sponsor enterprise

#Attitude Toward the Sponsor

#brand attitude

#brand awareness

#brand image

#corporate image

#corporate reputation

#corporate social responsibility

#corporate social responsibility(CSR)

#corporate’s eco-friendly activity

#customer loyalty

#customer satisfaction

#depression

#discomfort

#eco-friendly activity

#eco-friendly management activity

#elderly

#elderly participant

#Empathy

#exercise addiction

#exercise flow

#Flow experience

#game royalty

#health promotion

#health promotion behavior

#health risk perception

#health-related risk perception

#image of corporate social responsibility

#impulse

#innovativeness

#insecurity

#Integrated technology readiness and acceptance model

#intention to physical participation

#Interactivity

#leisure attitude

#leisure constraint

#leisure continuation

#life satisfaction

#marketing mix strategy

#message incredibility

#mobile advertisement

#motivation for using sport game

#multidimensional perfectionism

#NIKE

#nonsmoking

#optimism

#perceived barriers

#perceived quality

#perceived service quality

#physical activity

#physical education

#Presence

#psychological maladjustment

#psychological well-being

#public relationships

#purchase intention

#repurchase intention

#satisfaction

#self-efficacy

#social support

#sport attitude

#sport corporate

#sport goods company

#sport healthcare application

#subjective health

#successful aging

#sympathy

#use motivation

#User satisfaction

#Virtual reality sports

#withdrawal symptom